What’s Your Bag?

For brothers Alec and Aric Avedissian, it’s helping the planet by repurposing old Billboards. They started Rareform Bags to save landfills from collecting the discarded vinyl fabric. The large sheets are cleaned and cut to create one-of-a-kind tote bags, surf bags, backpacks, wallets, and the like. Shark Tank investor Kevin O’Leary climbed on Board.
By the numbers:
Billboard/fabric size 12’ x 48’
Billboard life expectancy about 4-8 weeks
Rareform Bags currently repurpose 10,000-20,000 lbs a month
That’s Huge!
Art Prompt: Fabric, Huge


Rareform collects bold billboard vinyls from all over the country – currently repurposing 20,000 lbs a month into one-of-a-kind products. They enjoy typography, colors, and abstract designs. Each item is sewn to create a unique, high-quality, durable product where there’s literally nothing like it. Each cut pieces are meticulously sewn together using high quality materials to ensure that your bag can endure whatever adventure you take it on